Social Responsibility
Divine Ray adheres to the Tripple Bottom Line (TBL) philosophy that constitutes People, Planet, and Profit as the three pillars of our expanded spectrum of values for measuring social,ecological and economic success.
"People" pertains to fair and beneficial business practices toward labor and the community and region in which Divine Ray conducts its businesses.
"Planet" refers to sustainable environmental practices. Divine Ray’s hand-made fabric is hand spun and hand woven from cotton requiring minimal energy consumption if any. The packaging material we use is bio-degradable.
"Profit" refers to the economic value created by the organization. Divine Ray will be donating 10% of its accounting profit to charitable causes benefiting our society as a whole.